AIR MAX DAY 2017
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THE REVOLUTION NEVER ENDS 
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FIT OUT FOR AIR MAX DAY 2017 HELD IN AN ABANDONED WAREHOUSE LOCATION IN SYDNEY, AUSTRALIA. THE BRIEF CALLED FOR A, “REAL, HONEST, EASY TO ACCESS YOUTH HOT SPOT”, INCLUDING LIVE MUSIC, ART, FUNCTIONING BARBERSHOP, CUSTOMISATION AREAS AND BESPOKE ACTIVATIONS AREAS THAT SHOWCASED THE EVENT’S KEY PRODUCT DROPS.


4 WEEKS FROM BRIEF TO EXECUTION.

SERVICES
Creative Direction
Art Direction
Branding & Identity
Graphic Design
Experience Design
Spatial Design
Build & Execution

PARTNERS
Boom Studios (Build)
Cat Raven (Project Management)

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