NIKE COURT SHOWROOM
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WE FOUND, GUTTED AND REBUILT A WAREHOUSE IN MELBOURNE'S CBD. TRANSFORMING THE SPACE INTO WHAT WOULD BECOME THE 2020 AUSTRALIAN OPEN NIKE COURT SHOWROOM.


DOWN A LANEWAY OFF THE BACK OF MELBOURNES' MOST FAMOUS RESTAURANT AND RETAIL STRIP. THE SPACE HAD A 30 METRE X 10 METRE FACADE WITH AN EPIC BRAND MOMENT.


UNIQUELY MELBOURNE FUSED WITH PREMIUM NIKE.


SERVICES
Creative Direction
Art Direction
Branding & Identity
Graphic Design
Experience Design
Spatial Design
Motion Graphics & Animation
Build & Execution
Programming & Management

PARTNERS

Boom Studios (Build)

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THIS PROJECT TOOK A LOT OF DIFFERENT TWISTS AND TURNS. ALL PROJECTS DO, BUT THIS ONE PERHAPS A LITTLE MORE THAN OTHERS. WHICH LEFT US, 5 DAYS OUT FROM CHRISTMAS WITH THE CHALLENGING OF TURNING EVERYTHING AROUND FOR THE SECOND WEEK OF JANUARY. CONCEPT, DESIGN, BUILD AND INSTALL. HERE IT IS AS A SNAPSHOT OF WHAT OUR LIFE LOOKED LIKE DURING THAT PERIOD.

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